Following the reports, Amazon’s shares fell over 2% in premarket trading, reflecting investor concerns about how added costs could impact sales. About 70% of products on Amazon are sourced from China, making the company a key player in the ongoing trade dispute.

 

An Amazon spokesperson clarified that while the company had considered listing import charges in its budget-friendly Amazon Haul section, it has not contemplated displaying such charges on the main site. The spokesperson emphasized that no changes have been implemented across Amazon’s platforms.

 

The potential move aligns with actions taken by other e-commerce platforms like SHEIN and Temu, which have already introduced surcharges due to tariffs. Temu, for example, now adds an “import charge” at checkout, increasing prices by as much as 145% on many items.

 

As tariffs continue to influence pricing and consumer behavior, Amazon has been engaging with its sellers to evaluate the broader impact of these trade measures. Whether Jeff Bezos proceeds with this transparency initiative remains uncertain, especially given potential backlash.