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Work Truck Week 2024: A Retrospective

Farmington Hills, MI  — Work Truck Week® continues to grow. A verified 15,790 industry professionals from 29 countries and all 50 U.S. states gathered March 5–8 at Indiana Convention Center in Indianapolis for Work Truck Week 2024, breaking last year’s attendance record of 14,885. Work Truck Show exhibit space was sold out, with 536 companies filling the exhibit hall and New Exhibitor Pavilion with the latest commercial vehicles, equipment and technology. 

Work Truck Week is More Than a Trade Show. Produced annually by NTEA – The Work Truck Association, it encompasses The Work Truck Show®, Green Truck Summit, NTEA Annual Meeting, Work Truck Week Ride & Drive, educational sessions and more. North America’s largest work truck event was held virtually in 2021 and has been growing steadily since returning to Indianapolis in 2022. 

“Work Truck Week 2024 was more than a trade show – it was a complete commercial vehicle experience,” says Steve Carey, NTEA president & CEO. “You could feel the energy throughout the exhibit hall, educational sessions, Ride & Drive and even just walking from place to place. The commercial vehicle industry has taken ownership of the week and has made it the epicenter for showing off the best the industry has to offer every year. The dedication and passion of our exhibitors and attendees has driven the continued expansion of Work Truck Week.” 

Work Truck Week 2024 kicked off with Green Truck Summit, NTEA’s full-day advanced vehicle and fuel technology conference on March 5. A verified 883 participants attended sessions focused on the commercial vehicle industry’s drive toward greater sustainability, productivity and efficiency. Also starting on March 5, the Work Truck Week 2024 educational program included a range of sessions focused on ideas and strategies to help improve efficiency, implement best practices and enhance operational growth. 

Dozens of companies launched new products, partnerships and business units at Work Truck Week 2024. Ramannounced the new Ram Professional commercial vehicle division. Ford Pro celebrated the 10th anniversary of Ford Transit and shared new extended range capability for E-Transit. Mack Trucks provided updates on production of the Mack® MD Electric battery-electric truck. GreenPower Motor Company Inc. launched GP Truck Body to offer a complete line of truck bodies. J.B. Poindexter & Co. sister companies Morgan Olson and EAVX introduced a new Proxima step van riding on a Freightliner Custom Chassis Corp. (FCCC) chassis. REE Automotive Ltd. and Knapheide debuted an electric vehicle built on the REE P7-C chassis cab and upfit with a Knapheide KUV body. 

Equipment and technology debuts included:

  • APSCO LLC dump truck display and control system to prevent common driver mistakes.
  • DEL Hydraulics Inc. DEL Interlock System to prevent unintentional use of a truck’s PTO system while driving. 
  • Shyft Group Utilimaster Rapid Driver Cooling System to improve driver comfort, safety and productivity.
  • Ranger Design prototype pick-up truck utility system featuring a cap fully integrated with a heavy-duty utility rack.
  • Adrian Steel modular truck cap for improved flexibility and customization, plus the Extendobed EBL 1272 cargo slide that accommodates unevenly distributed weight.
  • Palfinger PAL Pro 58 mechanics truck and PSC 8600 TEC service crane.
  • Vanair PTO shaft-driven underdeck all-in-one power system. 
  • Lincoln Electric Ranger Air 260MPX multifunction engine drive.
  • Ketchel Axle Systems eRhino electrified axle system for Class 3–8 vehicles.

 

Work Truck Week attendees had plenty of opportunities to get hands-on with many of the new vehicles and equipment. Legend launched a retracting side step to enhance mobility and accessibility, but the company also highlighted its tough van interiors by encouraging attendees to throw axes at one. Other exhibitors invited attendees to smash sample panels with sledgehammers. In a more traditional approach, Work Truck Week Ride & Drive let participants drive, ride in and explore 19 vehicles, including all-electric vans, trucks and chassis, as well as internal combustion vehicles featuring advanced technology. 

If networking was the goal, Work Truck Week offered plenty of opportunities to score, from listening to retired NFL running backs at NTEA Annual Meeting to playing amateur quarterback on the Lucas Oil Stadium field during Opening Reception. 

For more details about announcements made at Work Truck Week 2024 press conferences, as well as photos and event coverage, visit worktruckweek.com/coverage. Attendees who purchased a Green Truck Summit or Work Truck Week Conference Package can access on-demand educational content through April 18 by logging in to their WTW24 Planner at wtw24.mapyourshow.com/8_0/login/login.cfm and selecting On-demand. 

Work Truck Week returns to Indiana Convention Center March 4–7, 2025. Sign up to receive email updates about the event, including when registration opens in the fall, at worktruckweek.com/wtw25signup.

Join the conversation in social media with hashtags #wtw24, #worktrucks24, #greentrucks24 and #worktruckweek.

Source: NTEA, MArch 18th 2024

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