Yokohama's new VP of Research and Development

SANTA ANA, CA – Jeff Barna, president and CEO of Yokohama Tire Corporation, announced today that Jeremy Kahrs has been promoted to vice president of research and development at the Yokohama Development Center America (YDCA) facility in Cornelius, North Carolina.

According to Barna, Kahrs, who was YDCA’s senior director of R&D, takes over all daily operations for YDCA. “Jeremy’s technical expertise, along with his passion for engineering, and his strong dedication to support the R&D  team have greatly contributed to YDCA’s success” Barna said.

In his new role, Kahrs will report directly to Barna.

Barna also announced that former YDCA VP Tom Kenny will take on an executive technical advisor position to define and oversee strategic projects and continue to support YDCA development. “Tom has been instrumental in establishing YDCA as a true technical center for the U.S.,” Barna added. “In this new capacity, he will continue to work closely with the development team to make recommendations on future development, product testing and quality improvements.”

About Yokohama Corporation of North America

Yokohama Development Center America (YDCA) and Yokohama Tire Corporation (YTC) are part of Yokohama Corporation of North America (YCNA), a wholly-owned subsidiary of Tokyo, Japan-based The Yokohama Rubber Co., Ltd. (YRC), a global manufacturing and sales company of premium tires since 1917. YCNA oversees all Yokohama-related operations in North America, including sales and marketing, manufacturing, technical development, long-term corporate planning and investment. YTC is a leader in technology, innovation, sustainable manufacturing and environmentally conscious products. The company’s complete product line includes tires for high-performance, light truck, passenger car, and commercial truck and bus. For more information on Yokohama’s broad product line, visit and

Source: Yokohama, August 10th 2023